Service
Visual Design
Client
Goldcast
Year
2025
Concepts
I created two concepts - The first one was related to the picnics people go on thanksgiving. The second was corntastic! I'll explain.
The first concept was more retro, breezy and scrapbooky. I did a survey for the second concept. I asked people what their favorite food was for thanksgiving and they said corn! As you can see, the background is corn and the logo is a stamp inspired and the colors are on the warmer side.
Solution
After the reviews of the two concept, the second one was more likeable but there was a suggestion to add all sorts of thanksgiving foods.
I kept the scrapbook effect and added a paper cutout on all the thanksgiving foods to make it more authentic. For the kudos card, I added 3D elements that would be floating and it's designed like a stamp!
